Identifying and communicating your value

As part of the EU’s Horizon 2020 EdiCitNet project, Nabolagshager, in collaboration with the Municipality of Oslo: Agency for Urban Environment (Bymiljøetaten), is proud to invite you to a series of three, free workshops to help you further develop your financial sustainability model for your urban food production business.
These interactive workshops, developed and implemented by leaders in the field from across Europe, will provide you with tools, resources, and networking that we are confident will strengthen your organisation or project.
Workshop 1 – Identifying and communicating your value.
Urban food production is essential in the transition to more sustainable cities. However, a huge obstacle for producers is convincing customers of the value of their work and products. This workshop will focus on identifying and communicating that value. Specifically, we will look at how your work fits into the larger progress happening within the food system in Oslo, how you can align your own personal values and goals with those of your project, and how to communicate this value to the external world. The concept of value is the most important starting point in developing a strong case for economic sustainability, as value can be transferred into other resources you need, both financial and social.